Match the format to the content

Photos, Stories and Reels each serve a different purpose. Choose a format that helps people understand the spaces and actual features.

Check readability, framing and captions so the message stays clear on a phone.

Write an accurate caption

Include verified information and direct people to the full listing or a visit request.

Avoid wording that guarantees price, return or availability.

Track interactions methodically

Decide how questions and requests will be handled after publishing.

Views and interactions measure activity on the platform, but they do not represent qualified buyers on their own.